Lift Louisiana
Lift Louisiana builds a better Louisiana for women, girls and gender expansive people by advocating for reproductive health, rights and justice. Lift envisions a liberated and equitable Louisiana where our laws are rooted in compassion and empathy. Regardless of race, gender, class, or ability, every individual enjoys autonomy, access to essential information and unrestricted resources, allowing them to make informed decisions about their reproductive futures.
2022-2023 Impact Report
For Lift Louisiana's 2022-2023 Impact Report, I set out to create a design that reflected the organization's unwavering fight for reproductive justice and the communities they champion. Every visual element was carefully curated to emphasize their mission while making complex data accessible, impactful, and empowering.
Designing a Bold Vision for Change and Equity
The report was designed to amplify Lift Louisiana’s voice as a fierce advocate for bodily autonomy and equality. Balancing bold typography, dynamic layouts, and a striking color palette of teal, navy, and lime green, I captured the urgency and vibrancy of their grassroots efforts. The angled design elements throughout the report symbolize forward momentum, a nod to the organization’s relentless push for progress.
Breaking Down the Impact
Cover Design: Featuring a rally image overlaid with bold, contrasting colors, the cover immediately establishes the tone of advocacy and action. The slanted framing evokes a sense of movement, reflecting the dynamic nature of Lift Louisiana's work.
Infographics and Data Visualization: I utilized dynamic graphics to present critical statistics, such as public support for abortion access and the stark realities of Black maternal health. The clean, modern design ensures the data is not only easy to digest but emotionally resonant.
Advocacy Highlights: Combining black-and-white photography with pops of color, I highlighted key moments, such as protests and court appeals, where Lift Louisiana stood on the front lines of justice.
